Monthly Archives: January 2013

Content Marketing – what we need to do from now on

To be honest, I find the whole buzz around content marketing a bit funny. The reason is that all marketing experts are talking about it as a new, revolutionary type of marketing, while for me this is the oldest type

Social Media in 2013 – 5 tactics we should implement

As social media evolves and matures every year, for most brands it’s not a small part of the overall marketing strategy anymore. Based on some researches and analysis I’ve done during the second half of 2012, I’ve created this concise

Facebook are brutally manipulating the ad prices! Screenshots

A month ago I needed to set up a Facebook Ad Campaign for web agency eGorilla. We agreed on a budget of $15 per day and the plan was to run it as follows:

1st week CPM (pay by traffic)
2nd week

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